Mystery MacBook with OLED display rumored for 2024

Analyst predicts a 13-inch MacBook OLED release, but can’t say which one

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Tech giantApplemight be releasing a 13.3-inch laptop along with the 11-inchOLEDiPad Pro and 12.9-inch iPad Pro, according to a new report by analystRoss Youngof Display Supply Chain Consultants and reported on byAppleInsider. Although he expects it to be aMacBook Air, Young said it could also be a MacBook Pro – or something completely different.

Young also states that the OLED devices would use a technique called “tandem stack,” which could decrease power consumption by up to 30%, increase brightness, and extend the display’s lifespan.

Analysis: Can you have too many MacBooks?

This isn’t the first rumor to emerge of a new Apple laptop after itsWWDC 2022event. There were also stirrings in the grapevine about a15-inch MacBook Airand a 12-inch laptop coming sometime in 2023.

But this addition would mean that Apple is really stacking its deck, since we already have theMacBook Air (M2)andMacBook Pro 13-inch (M2)coming out, and many of thebest MacBookmodels from theIntel-era are still available for purchase on many retail sites. And while it’s understandable that it would want to cover all its market bases, it risks oversaturating its own market and causing fatigue among its own fanbase with the sheer number of laptop choices alone.

There’s also the continuedsupply chain issues, which have been occurring due to COVID-related lockdowns and the global chip shortage. Any future issues could constraint Apple’s product releases, which have already been seeingshipping delayson its 14-inch and 16-inch machines, so introducing yet another MacBook into the mix might not be as available even for those who do want to buy it for a long time to come.

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Named by the CTA as a CES 2023 Media Trailblazer, Allisa is a Computing Staff Writer who covers breaking news and rumors in the computing industry, as well as reviews, hands-on previews, featured articles, and the latest deals and trends. In her spare time you can find her chatting it up on her two podcasts, Megaten Marathon and Combo Chain, as well as playing any JRPGs she can get her hands on.

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