Microsoft enhances Bing with generative search qualities, significantly improving it

The feature is gradually rolling out to a subset of users.

2 min. read

Published onJuly 25, 2024

published onJuly 25, 2024

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Imagine a search engine that doesn’t just locate what you want but also comprehends and predicts the subtleties of your query.

This is precisely what Microsoft intends to accomplish with its AI-dependent Bing generative search characteristic, which a restricted number of users can currently utilize. This fresh method combines big and small language models to create precise answers full of context and detail.

For example, if the question is “What is a spaghetti western? “Bing can give an artificial intelligence-produced summary that delves into history, important instances, etc.; it’s made more comprehensible with links for further investigation and sources provided by this tool.

The aspect of this update that stands out is Microsoft’s dedication to a healthy web ecosystem. They have carefully refined the Bing generative search, ensuring it satisfies users’ demand for knowledge and aids the wider online community by directing people to websites. This equilibrium holds great importance in an era where search engines greatly influence how we explore and engage with content on the internet.

In a blog post, Microsoft says it takes time to introduce this feature slowly, gather user input, and improve the experience. This methodical process demonstrates Microsoft’s commitment to creating new things and ensuring these changes improve user experience.

This is another important step in evolving the search experience on Bing and we’re eager to get feedback throughout this journey. We are slowly rolling this out and will take our time, garner feedback, test and learn, and work to create a great experience before making this more broadly available.

Feedback from early users could greatly impact the direction of future Bing search journeys, possibly establishing a fresh benchmark for how we interact with knowledge across the internet.

In this era where the internet is the primary place for nearly everything, what Microsoft has done might change our usual hopes from search engines. Combining top AI technology with a design that focuses on users, Bing answers our queries and adds value to our learning journey.

Bing turned 15 this year, and 2014 might be the year this search engine finally gains the popularity it always deserved.

What do you think about the new generative search?

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Microsoft enhances Bing with generative search qualities, significantly improving it