Another iPhone 14 leak shows purple reigns this year

More regal than bora

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We already suspected that the newApple iPhone 14might launch in a purple hue, thanks to earlier leaks. Now a leak on the Chinese site Weibo pictures what seems to be the upcomingiPhone 14 Proin an all-new purple that hints at deeper attention to material design.

The new tidbit from leaker Sleepy Afternoon shows five colors of what might be theAppleiPhone 14 Pro, including silver, graphite, and gold versions that would be familiar in today’s stores. There is also a darker blue color, as well as the increasingly ubiquitous purple. A second view shows only the first three colors with another shot of the purple model.

In the subsequent images, the purple looks first dark and saturated, then lighter and more metallic. Phone manufacturers will use layers of materials on the back of a phone to create this shimmering effect that appears to change as it reflects light differently. Current iPhones use similar materials, depending on the model and color. You can see the difference between the layering effects inour hands-onwith the green Apple iPhone 13 this year.

Analysis: One more purple makes a trend

While flagship phones are generally launched in up tothree or more color options, one of those is usually a dark grey or black, one a light silver or white, and then there is the fun color. This year’s fun color seems to be purple, based on these iPhone rumors and the delightfulbora purpleshade thatSamsungchose for its entire flagship lineup, including theGalaxy Z Fold 4.

In the past, the color has been rose gold, but it seems that lighter-yellow champagne gold tones have won out against rosier hues. It may not be a coincidence that the Pantonecolor of the yearfor 2022 is a periwinkle purple called “Very Peri.” Apple rarely finds itself in a fast follower position behind Samsung, but when the folding-phone maker is right, it’s best to follow the market.

It will be interesting to see how long the purple phase lasts. The new Pantone color of the year is announced in December, and the next Samsung flagship phones will launch in early Spring or late February if history is a guide.

Today’s Galaxy S22 Ultra comes in a gorgeousnew burgundy color, as well as a light blue. There is also a green to matchApple’s iPhone 13. The expensive Ultra end of the Galaxy S lineup does not offer a bora purple option to match Samsung’s newest phones, but it would not be hard for Samsung to add the color at any point.

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Phil Berne is a preeminent voice in consumer electronics reviews, starting more than 20 years ago at eTown.com. Phil has written for Engadget, The Verge, PC Mag, Digital Trends, Slashgear, TechRadar, AndroidCentral, and was Editor-in-Chief of the sadly-defunct infoSync. Phil holds an entirely useful M.A. in Cultural Theory from Carnegie Mellon University. He sang in numerous college a cappella groups.

Phil did a stint at Samsung Mobile, leading reviews for the PR team and writing crisis communications until he left in 2017. He worked at an Apple Store near Boston, MA, at the height of iPod popularity. Phil is certified in Google AI Essentials. He has a High School English teaching license (and years of teaching experience) and is a Red Cross certified Lifeguard. His passion is the democratizing power of mobile technology. Before AI came along he was totally sure the next big thing would be something we wear on our faces.

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